Category: Marketing + Distribution

  • Isn’t Self-Publishing Free?
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    Isn’t Self-Publishing Free?

    There are many steps in the publishing process. To answer this question fully, we need to consider each of these steps. – Can you write a book for free? Yes, if you write it by yourself. If you want someone else to write your book (ghostwriting) you’ll pay for it, even if you provide almost all the…

  • Online Courses Sell Books

    Online Courses Sell Books

    Building and launching an online course can significantly enhance an author’s ability to sell books by expanding their reach, establishing authority, and fostering a deeper connection with their audience. An online course allows authors to share their expertise and insights in a structured and interactive format, providing valuable content that complements their books. By offering…

  • Do I really need metadata?

    Do I really need metadata?

    Metadata in book publishing refers to the descriptive information about a book that helps retailers, libraries, and online platforms organize, categorize, and sell the book effectively. It encompasses various details such as title, author name, ISBN (International Standard Book Number), genre, synopsis, keywords, cover image, publication date, price, and more. Essentially, metadata is the digital…